Both web and app play a crucial role in e-commerce user acquisition, with the first serving as the gateway and the latter as the destination. As users roam around different platforms, you need a unified view of the web and app to see the full picture of campaign performance and plan an ideal cross-channel budget.
Maximize web-to-app conversion rate
Measure with our proprietary web SDK and tracking links to analyze web and app performance at once. Boost engagement and create high-converting user journeys by adding web-to-app CTA buttons with deep links embedded.
The all-in-one solution for a powerful omni-channel strategy
Proprietary Web SDK
Complete measurement of web traffic inflow and web events
Easy-to-implement web-to-app CTA buttons and tracking links
Web-specific tracking links
Dynamic parameters and UTM tracking
Understand the actual impact of marketing
Measure the incremental effect of your marketing efforts
To optimize ad spend, you need to sort out organic users who would convert even without the influence of your ads. Work with Airbridge Incrementality and identify the channel, campaign, and creative that generate incremental growth.
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Measure every action, attribute every outcome
Gain visibility into the performance of every campaign and channel with web and app conversion data aggregated into a unified dashboard.