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Insights, best practices, and industry trends from the Airbridge team.

CategoryAll PostsTrend & InsightInside AirbridgeProduct UpdatesPlaybookImpact Story
IndustryAd Tech & MarketingE-CommerceEntertainmentFinance & FintechFitness AppsGamingLifestyleSaaS & B2BSubscription Apps
Airbridge Core Plan Is Here: Attribution That Finally Fits Your Stage

Airbridge Core Plan Is Here: Attribution That Finally Fits Your Stage

Airbridge Core Plan gives subscription apps attribution for Meta, Google, TikTok, and Apple Search Ads — with pay-as-you-go pricing starting at 15K free installs.

Mar 27, 2026|9 min read
Analyze Apple Search Ads Placement Performance in Airbridge

Analyze Apple Search Ads Placement Performance in Airbridge

Airbridge is the first MMP to support Apple Search Ads placement-level performance analysis. Analyze performance across four App Store placements directly in the Airbridge dashboard. Identify high-performing placements faster and optimize campaigns with more precise data.

Mar 3, 2026|3 min read
The Airbridge DeepLink Plan: Why You Don’t Need an Enterprise Budget for Deep Linking in 2026

The Airbridge DeepLink Plan: Why You Don’t Need an Enterprise Budget for Deep Linking in 2026

Learn why the Airbridge DeepLink Plan delivers enterprise-grade deep linking without enterprise pricing – free under 10K MAU and built to scale as you grow.

Feb 23, 2026|9 min read
CTV Is Measurable Now: The Airbridge + tvScientific Integration

CTV Is Measurable Now: The Airbridge + tvScientific Integration

Learn how the Airbridge + tvScientific integration makes CTV measurable, bringing performance-driven TV into a unified attribution framework.

Jan 27, 2026|4 min read
Drive Smarter Web Optimization with Airbridge & Moloco Advanced Web Postback Integration

Drive Smarter Web Optimization with Airbridge & Moloco Advanced Web Postback Integration

Connect web acquisition to performance with the Airbridge × Moloco Advanced Web Postback integration. Measure and optimize web and web-to-app campaigns using user-level signals for clearer, more accurate web performance.

Dec 23, 2025|3 min read
Airbridge & Xsolla: New S2S integration unifies mobile and web performance insights

Airbridge & Xsolla: New S2S integration unifies mobile and web performance insights

A new server-to-server (S2S) integration connects mobile campaigns and web shop sales, giving developers a unified view of player value and marketing performance.

Dec 17, 2025|2 min read
Connect acquisition to revenue: How the Airbridge × RevenueCat Integration helps subscription apps measure real ROI

Connect acquisition to revenue: How the Airbridge × RevenueCat Integration helps subscription apps measure real ROI

Connect acquisition to revenue with the Airbridge × RevenueCat integration. Attribute trials, renewals, churn, and LTV to channels and campaigns to measure true subscription ROI.

Dec 15, 2025|3 min read
Meta AEM: View-Through Attribution Now Supported in Airbridge

Meta AEM: View-Through Attribution Now Supported in Airbridge

Airbridge now supports view-through attribution for Meta AEM on eligible iOS App Promotion campaigns, giving you clearer insight into impression-driven installs and more accurate Meta campaign measurement. Learn what’s new and how to enable view-through reporting.

Dec 4, 2025|2 min read
Power Rewarded UA with Airbridge & Gamelight Integration

Power Rewarded UA with Airbridge & Gamelight Integration

Level up your rewarded UA with the Airbridge x Gamelight integration. Track the full user journey from install to LTV with 100% direct traffic transparency and optimize your ROAS with real-time reporting.

Nov 20, 2025|3 min read
Airbridge Supports TikTok iOS Real-Time Conversion Reporting

Airbridge Supports TikTok iOS Real-Time Conversion Reporting

Maximize your TikTok iOS campaign performance by combining SKAN with Airbridge’s Real-Time Conversion Reporting. Learn how to bridge data gaps, reduce reporting latency, and enable seamless integration by adjusting your EPC settings in the Airbridge dashboard.

Oct 21, 2025|3 min read
Scale Affiliate Wins In SEA With Airbridge & ACCESSTRADE Integration

Scale Affiliate Wins In SEA With Airbridge & ACCESSTRADE Integration

Airbridge supports integration with ACCESSTRADE. With the integration, you can track and measure the performance of ACCESSTRADE campaigns in Airbridge.

Aug 14, 2025|2 min read
Measure Mi Ads In-Feed Ad Campaigns with Airbridge Attribution

Measure Mi Ads In-Feed Ad Campaigns with Airbridge Attribution

Airbridge’s new integration with Mi Ads enables precise measurement of in-feed ad campaigns, giving app marketers unified attribution, granular insights, and scalable reach across Xiaomi’s OEM inventory.

Aug 11, 2025|3 min read
Meta AMM: Get Row-Level Meta Attribution via Airbridge

Meta AMM: Get Row-Level Meta Attribution via Airbridge

Starting June 19, 2025, advertisers who sign Meta’s AMM terms will be able to access non-aggregated last-touch Meta attribution data through Airbridge’s standard reporting infrastructure. 

Jun 18, 2025|3 min read
Airbridge now supports Google Integrated Conversion Measurement (ICM)

Airbridge now supports Google Integrated Conversion Measurement (ICM)

Bridge the tracking gap with Google Integrated Conversion Measurement (ICM) on Airbridge. Access Google’s high-confidence probabilistic data directly in your dashboard to eliminate blind spots and optimize your campaigns with privacy-compliant, precise insights.

May 14, 2025|3 min read
Introducing Airflux: AI-Powered Ad Optimizer for Mobile Games

Introducing Airflux: AI-Powered Ad Optimizer for Mobile Games

Meet Airflux—Airbridge’s AI-powered ad optimizer for mobile games. Easily optimize ad timing and frequency for every player. Drive higher LTV, stronger retention, and bigger revenue—fast.

Apr 9, 2025|11 min read
Airbridge Integrates with Naver Ad Audience

Airbridge Integrates with Naver Ad Audience

Airbridge integrates with Naver Ad Audience, enabling marketers to maximize ad performance on South Korea's leading platform.

Mar 14, 2025|2 min read
Optimize Your Mobile Marketing with Digital Turbine & Airbridge Integration

Optimize Your Mobile Marketing with Digital Turbine & Airbridge Integration

Airbridge has partnered with Digital Turbine to enhance your mobile marketing strategies. This integration combines Airbridge's advanced analytics capabilities with Digital Turbine's innovative advertising solutions, enabling marketers to measure, track, and optimize their campaigns effectively.

Mar 13, 2025|2 min read
Power CTV Ads with Airbridge & Vibe Integration

Power CTV Ads with Airbridge & Vibe Integration

Airbridge is now integrated with leading CTV ad platform, Vibe.co. This powerful partnership combines Airbridge's robust analytics with Vibe's extensive premium inventory across over 500 streaming TV apps and channels.

Feb 21, 2025|2 min read
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