Blog

Insights, best practices, and industry trends from the Airbridge team.

Deeplinks for E-Commerce Apps: Cart Recovery and Personalization

Cart recovery works on web but stalls in your app. Learn how deeplinks send shoppers back to their abandoned cart and power personalization.

Jun 17, 2026|10 min read

Universal Links vs URI Schemes: When to Use Each for iOS Deep Linking

Jun 17, 2026|10 min read

Why Your Universal Links Open in Safari Instead of the App

Universal Links opening in Safari instead of your app usually points to a broken AASA file. Learn the common causes and how to fix it, step by step.

Jun 16, 2026|8 min read

How to Set Up Deeplinks for TikTok and Meta App Install Ads

Learn how to set up deeplinks for TikTok and Meta app install ads. Route users to specific screens, boost conversions, and maximize ROAS. Start now.

Jun 15, 2026|10 min read

How to Track Influencer App Installs with Deeplinks (Not Promo Codes)

Track influencer app installs beyond promo codes using deeplinks. Capture attribution for 90% of missed conversions. Learn how to set up proper tracking.

Jun 15, 2026|11 min read

Email Deeplinks: How to Make Email Links Open Your App

Email deeplinks route users to your app instead of browsers. Learn Universal Links, App Links setup to boost conversions 3-4x. Get started now.

Jun 15, 2026|11 min read

Deep Linking for Subscription Apps: Fitness, Health, Edtech

Deep linking boosts Day 0 trial conversions by 82% for fitness, health, and edtech apps. Learn routing patterns that preserve ad context. Read now.

Jun 15, 2026|14 min read

How App Developers Find New Growth with Mobile OEM Advertising Across 86% of Android Devices

Where mobile OEM advertising fits alongside paid social and programmatic in your Android UA mix.

Jun 15, 2026|9 min read

Push Notification Deep Links: Fix the Wrong Screen Problem and Recover CTR

Push notification deep links breaking? Users landing on wrong screens kills CTR. Learn how to fix iOS cold-start and Android 12 issues. Fix your links now.

Jun 10, 2026|13 min read

App Clips vs Full App Install: When to Use Each One

App Clips vs full app install: 77.9% abandon installs. Learn when to use App Clips for transactions vs full apps for retention. Get expert guidance.

Jun 10, 2026|10 min read

Deferred Deeplink for Onboarding: How to Close the Install-to-First-Action Gap

A deferred deeplink sends new users to the screen your ad promised, not a generic home screen. Learn how to close the install-to-first-action gap.

Jun 10, 2026|10 min read

Deferred Deeplink Implementation Guide for iOS & Android

A step-by-step deferred deeplink implementation guide for iOS and Android. Learn the exact flow, SDK callbacks to call, and how to test it.

Jun 9, 2026|12 min read

Universal Links vs App Links: Setting Up Deep Linking on iOS and Android

Universal Links vs App Links explained: Set up deep linking for iOS and Android. Complete guide with setup steps and solutions. Start now!

Jun 9, 2026|11 min read

Android App Links Not Verifying? The Complete assetlinks.json Setup Guide

Fix Android App Links not verifying with our complete assetlinks.json setup guide. Solve SHA256 fingerprint issues and domain verification. Get started now.

Jun 8, 2026|10 min read

How to Set Up Universal Links on iOS (2026 Guide)

Learn how to set up Universal Links on iOS in 2026. Fix common apple-app-site-association file errors and Associated Domains issues. Start now!

Jun 5, 2026|10 min read

Which MMP SDK Supports Your Framework? React Native, Expo, Flutter, iOS & Cordova Compared

Compare MMP SDK support for React Native, Expo, Flutter, iOS & Cordova. Find which mobile measurement partners work with your framework. Get the guide.

Jun 4, 2026|12 min read

Deferred Deeplink After iOS 17: How to Fix Your Match Rate

Deferred deep linking match rates dropped after iOS 17? Learn how ATT and privacy changes broke IDFA matching and proven fixes. Get solutions now.

Jun 4, 2026|11 min read

How to Set Up the Airbridge SDK: From Signup to Your First Event in 30 Minutes

Learn Airbridge SDK setup in 30 minutes. Complete guide from app registration to event verification. Start tracking your first event today.

Jun 2, 2026|14 min read

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