Working with creators or influencers?

How many subscribers
did each creator bring in?

Track each creator, and each of their videos, from click to install, trial, subscription, and revenue.

Start free for 30 days30 days free · Then from $40/mo · No sales call
  • Creator A

    Short-form video thumbnail from Creator A

    82K views

    41 subscribers

    $1,920 revenue

  • Creator B

    Short-form video thumbnail from Creator B

    310K views

    18 subscribers

    $760 revenue

  • Creator C

    Short-form video thumbnail from Creator C

    46K views

    29 subscribers

    $1,340 revenue

How to track each video

Influencer marketing ROI is hard to measure.

Views and clicks are easy to see.

Subscribers and revenue from a particular creator or video? Much harder.

If you can’t tell what worked, how do you know what to do next?

With Airbridge Tracking Links

Track everything from link clicks
to subscription revenue.

When viewers click a creator’s Airbridge Tracking Link, you can track the installs, trials, subscriptions, and revenue driven by that creator or video.

  1. 01

    Create a Tracking Link in Airbridge

    One for each creator or video you want to measure.

  2. 02

    Add the link to the video

    The creator puts it in the video description or their link in bio.

  3. 03

    Check the key results

    See installs, trials, subscribers, and revenue for each creator and each video.

In your Airbridge dashboard

See every creator side by side.

The Actuals Report lists clicks, installs, trials, subscribers, and revenue for each creator and video. You see who brought paying subscribers, not just views.

Customer story

LINER found which creator content actually drove subscriptions.

Airbridge Tracking Links showed LINER which creators and posts led to subscriptions, not just clicks.

+350%

app installs

+155%

influencer-driven subscriptions

With Airbridge

  • Saw past the click

    Followed creator traffic to installs and subscriptions.

  • Found what converted

    Viewers were more likely to subscribe after the second or third post, not the first.

  • Changed the content plan

    Reworked the content sequence based on subscription data.

Read the LINER story →
Then scale what works

Found a winner? Put ad spend behind it.

Run the creator video that brought subscribers as a Meta or TikTok ad, and keep measuring it in the same place.

  1. 01

    Pick the winner

    Choose the creator or video with the most subscribers, not the most views.

  2. 02

    Boost it on Meta or TikTok

    Run the same video as a Meta or TikTok ad.

  3. 03

    Compare organic and paid

    Airbridge measures the ad next to the creator’s link, so you can see what the audience drove and what your ad spend drove.

Already use RevenueCat, Adapty, or Superwall?

Connect the subscription outcomes you already track with the creator or content that drove them.

OptionalNot using any of them? You can still track trials, subscriptions, and revenue with the Airbridge SDK.

Common questions

Can I tell organic results apart from a boosted ad?

Yes. Give the ad its own Tracking Link instead of reusing the creator’s link. If both share one link, organic and paid results get counted together. With separate links, you can see what the creator’s audience drove and what your ad spend drove.

Does the creator need to set anything up?

No. You create the link in Airbridge and send it to them. They can use it like any other link.

Where can creators put the link?

Anywhere viewers can tap it: the video description, a link in bio, a link sticker on an Instagram Story, or a newsletter.

Stuck? Ask a human.

Questions about tracking your creator campaigns?

Come ask us anything about mobile app attribution, tracking UGC or creators, or deciding which campaigns are actually bringing subscribers or revenue to your app.

Chat with us on Discord

Know how many subscribers
each creator brings in.

Track creator traffic all the way to trials, subscriptions, and revenue.

Start free for 30 daysThen from $40/mo · No sales call