Soda TV Revenue & Ads
A short-drama streaming app with vertical episodes built for brief sessions, for viewers who want a cliffhanger in a few minutes.
Hyunjong Choi
Published Oct 19, 2026Updated Oct 19, 202615 min readPaid scale
Est. monthly revenue
$400K
flat vs prev. period
Downloads / month
18K
↓ 3.1% vs prev. period
Rating
4.4
1.4K ratings · Entertainment
Meta ads running
70
901 found · median 23
Soda TV revenue and downloads trend
Est. monthly revenue
$400K ↑ 20.5% in 90 days
Dec 4, 2025: $24KOct 18, 2026
Monthly downloads
18K ↑ 327.5% in 90 days
Dec 4, 2025: 298Oct 18, 2026
Daily estimates from AppKittie, 292 days ending Oct 18, 2026. Revenue changed +1578% and downloads +5854% over the period. Meta ads live went from 0 to 160 between Aug 24, 2026 and Oct 18, 2026.
Soda TV Meta ads: 70 active, longest running 24 days
Top 13 by days live out of 901 found (11 video and 1 image creatives). Tap any one to open the original in the Meta Ad Library.
#124 days liveWeb linkAd copy“NFL WEDDING SCANDAL: HE GAVE HIS BRIDE’S DRESS AND ALTAR TO HER BEST FRIEND! Mila transformed William from an unknown quarterback into a superstar, only to watch him give her wedding, public title, and future to another woman. When Mila’s mother collapses during the stolen ceremony, William blocks Mila from reaching her because the cameras are live. That ends everything. Mila walks away and joins forces with his fiercest rival. She made William famous. Now she’s joining the team that can”Why it worksNFL WEDDING SCANDAL, a bride whose dress and altar go to her best friend; the longest runner at 24 days, a video to the web.
#222 days liveWeb linkAd copy“Serenity turned Landon from a broke rookie into a franchise quarterback, negotiated his contracts, rebuilt his image, and carried his child. Then she discovers he has hidden his first love in a private hospital suite and claimed that woman's newborn as his own. When Landon punishes pregnant Serenity for a lie and she loses the baby, she walks away and signs the only quarterback capable of taking his championship.”Why it worksA franchise quarterback hides his first love in a hospital suite while his wife carries his child; 22 days live.
#319 days liveWeb linkAd copy“Le jour du cinquième anniversaire de leur lien, l'alpha Elijah laisse mourir les parents d'Hannah pour protéger son premier amour, qui est revenue. Il ordonne ensuite aux guérisseurs de supprimer le petit à naître d'Hannah afin que Genesis soit la seule femme à porter son héritier. Hannah utilise le consentement scellé d'Elijah pour ouvrir un rituel de rejet, retirer les routes de sa famille et faire ressentir à toute la meute la rupture du lien.”Why it worksFrench synopsis of a werewolf alpha letting his mate's parents die; an image ad, 19 days live, the story 4 of 13 top ads share.
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Plot Twists As Ad Copy, Weekly Passes, Spend Aimed At Women
Soda TV - Short Dramas & Reels is an Entertainment app from Content Republic Limited that streams short vertical dramas in episodes made for a few minutes at a time. As of Oct 2026 it makes an estimated $400K a month on 18K downloads, 1.9x the Entertainment median revenue on 0.6x the median downloads. Every one of its 13 longest-running Meta ads is a plot synopsis, from an NFL wedding scandal to a werewolf alpha's betrayal, and Meta Ad Library spend estimates put 93.2% of spend on women.
Key takeaways
- 70 active Meta ads, 3.0x the Entertainment median of 23, out of 901 found, with 0 Apple Search Ads creatives. All 13 top ads link to the web, 11 are video, and the longest has run only 24 days with a median of 16.
- Six distinct copy lines in the top 13, each a drama synopsis in English, French or Portuguese. A French werewolf story runs on 4 ads, an NFL wedding scandal on 3, a quarterback's hidden first love on 2.
- The app lists 10 in-app purchases at 5 prices: weekly passes at $2.99, $4.99, $9.99, $14.99 and $19.99, plus one-time purchases at $4.99, $9.99, $14.99 and $19.99. No monthly or annual plan is listed.
- Estimated downloads went from 298 to 18K over 292 days, a 5854.0% change, and estimated revenue from $24K to $400K, a 1577.8% change, after a $504K peak on Sep 2, 2026. Revenue per download is $22.22.
- Meta Ad Library spend estimates show $685.02 lifetime spend reaching 43.7K people. Women receive 93.2% of spend, the 35 to 44 group 32.4% and 45 to 54 27.6%.
Full teardown
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Where Soda TV spends on Meta
Audience and spend estimates built on Meta Ad Library data (reported for ads shown in the EU, with other countries modeled), lifetime of the ads found. The biggest audience is 35-44, taking 32.4% of spend.
Est. spend
$685.02
Reach
43.7K
Avg. CPM
$15.66
Ads delivered
1072
Spend by age
Spend by gender
Top countries by reach
| Country | Reach | Spend | Share |
|---|---|---|---|
| United States est. | 21.4K | $454.32 | 66.3% |
| United Kingdom | 7.1K | $94.42 | 13.8% |
| Germany | 3.2K | $34.24 | 5.00% |
| France | 2.4K | $23.86 | 3.48% |
| Poland | 2.1K | $10.96 | 1.60% |
Rows marked est. are modeled by AppKittie from Ad Library coverage, not reported by Meta.
What Soda TV does differently
The cliffhanger is the ad
6 lines
distinct synopses across 13 top ads, 24 days max
Pay by the week or buy coins once
$2.99
cheapest of 5 weekly passes
Women over 35, almost exclusively
93.2%
of estimated Meta spend reaches women
The measurement gap
24 days
longest-running ad, 901 found, 70 live
1. The cliffhanger is the ad
Soda TV's 13 longest-running Meta ads contain no claim about the app. Each is a story hook in capital letters and a paragraph: NFL WEDDING SCANDAL, a bride whose dress and altar go to her best friend, on 3 ads; a franchise quarterback hiding his first love in a hospital suite, on 2; a werewolf alpha who lets his mate's parents die, in French on 4 and Portuguese on 2; a CEO who destroys his surgeon wife for an intern; a fertility patient who spots her husband boarding a cruise. For a smaller content app the copyable part is the format: write the ad as the first episode's twist, in the viewer's language, and refresh it as often as the catalog does.
2. Pay by the week or buy coins once
Soda TV lists 10 in-app purchases at 5 distinct prices and none of them is monthly or annual. Weekly passes run $2.99, $4.99, $9.99, $14.99 and $19.99, and the same four upper figures appear as one-time purchases, named One-time Purechase in the listing, which read as coin bundles for unlocking episodes. A viewer hooked by one drama can pay for a week or buy the episodes outright, and there is no yearly commitment to refuse. The design yields an estimated $22.22 per download on 18K monthly installs, 1.9x the Entertainment median revenue from 0.6x the median downloads. The two-rail ladder, a weekly pass beside consumables, fits binge viewing, but only if the content plays.
3. Women over 35, almost exclusively
Meta Ad Library spend estimates for Soda TV are small, $685.02 of lifetime spend reaching 43.7K people, but the shape is sharp. Women receive 93.2% of spend and men 5.63%. Ages skew to 35 to 44 at 32.4%, 45 to 54 at 27.6% and 25 to 34 at 18.7%. The United States takes an estimated 66.3% of spend, the United Kingdom 13.8%, Germany 5.00% and France 3.48%. That audience matches the copy, romance betrayals and werewolf alphas, and the French and Portuguese versions extend the same stories to new markets. No category ranks are listed and the app has only 1.4K ratings, so growth from 298 to 18K monthly downloads over 292 days came from paid reach, not charts. Soda TV writes for one demographic, then translates rather than broadens.
4. The measurement gap
Soda TV rotates story-hook ads fast, 901 found and 70 live with none older than 24 days, all pointing to the web, then sells weekly passes from $2.99 and one-time episode bundles up to $19.99. With spend 93.2% on women and revenue at $22.22 per download, the question is which drama synopsis and which language bring the viewer who buys a second week, rather than one who watches the free episodes.
How much does Soda TV cost?
10 in-app purchases, 5 distinct prices. Prices as listed on the US App Store, Oct 16, 2026.
| Weekly | $2.99 · $4.99 · $9.99 · $14.99 · $19.99 |
|---|---|
| Lifetime | $4.99 · $9.99 · $14.99 · $19.99 |
Soda TV vs the Entertainment median
| Soda TV | Median | |
|---|---|---|
| Est. monthly revenue | $400K | $207K |
| Downloads / month | 18K | 30K |
| Meta ads running | 70 | 23 |
| Rating | 4.4 | 4.5 |
Median of 80 Entertainment apps with active Meta ads in our set. See the Entertainment hub ›
What Soda TV users say about paying
Of the 200 latest reviews, 33 (16.5%) mention price, trial or subscription, and 20 of those are negative, mostly weekly subscribers whose videos would not load. The sample averages 3.9 stars with 117 five-star and 38 one-star ratings.
Latest 200 US reviews, Jun 29, 2026 to Oct 15, 2026
Mention price, trial or subscription
16%33 of 200 reviews, 20 of them 1 or 2 stars
This site started out good, and I enjoyed watching several of the movies. However, the app has not worked since June. None of the dramas will play, and even aft…
I’ve enjoyed this app on and off for a month or two. They have good stories release approx 4 stories every other day. But I’ve started to notice that usually tw…
How to measure a playbook like Soda TV's
Soda TV runs 70 Meta ads that each open with a drama's twist, rotates them within 24 days and sells weekly passes from $2.99, so the question is which story and which language produce a viewer who pays again.
- 01
Connect Meta and see cost next to results
Spend, installs and in-app events land in one report by campaign, so channels get compared on the same numbers.
- 02
Send trial and purchase events back to Meta
Core sends mobile postbacks to Meta and three other channels, so the algorithm can optimize for payers instead of cheap installs. Growth adds more channels.
- 03
Connect RevenueCat for revenue by campaign
Subscription revenue joins the install data, so each campaign shows return on ad spend, not only cost per install.
Measure this on your own app with Airbridge Core
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How we built this teardown
- Revenue and downloads are third-party estimates from AppKittie, snapshot Oct 16, 2026. Store intelligence estimates for a single app can be off by 30% or more. Treat them as a range, not a figure from the developer. Daily revenue and download series cover 292 days ending Oct 18, 2026.
- Ads come from the public Meta Ad Library. "Days live" counts days since an ad first appeared. Spend and audience breakdowns start from Meta's EU transparency figures; country splits outside the EU are AppKittie models.
- Prices, ratings and ranks come from the App Store (US storefront) on the same date. Prices differ by country and by paywall offer. Review stats use the latest 200 US reviews from Apple's public review feed.
- Category medians are computed across 80 Entertainment apps with active Meta ads in our set of 860 subscription apps.
- Written by Hyunjong Choi. Ads, prices and estimates are refreshed every 30 to 90 days. Updated Oct 19, 2026.
Top Entertainment apps by estimated revenue
All 25 ›| # | App | Est. revenue / mo | Ads live |
|---|---|---|---|
| 1 |  TikTokTIKTOK PTE. LTD. | $126M | 487 |
| 2 |  Disney+Disney Electronic Content, Inc. | $51M | 843 |
| 3 |  Paramount+CBS Mobile | $44M | 2,000 |
| 4 |  CrunchyrollCrunchyroll, LLC | $40M | 29 |
| 5 |  HBO MaxWarnerMedia Global Digital Services, LLC | $39M | 86 |
| 28 | Soda TVContent Republic Limited | $400K | 70 |
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How much does Soda TV make?
An estimated $400K a month as of Oct 2026, 1.9x the Entertainment median of $207K, with estimated revenue per download at $22.22. These are AppKittie estimates, not figures reported by Content Republic Limited.
How much does Soda TV cost?
The US App Store lists 10 in-app purchases at 5 prices: weekly passes at $2.99, $4.99, $9.99, $14.99 and $19.99, and one-time purchases at $4.99, $9.99, $14.99 and $19.99. No monthly or annual plan is listed.
How many ads does Soda TV run?
70 active Meta ads out of 901 found, with 0 Apple Search Ads creatives. All 13 top ads link to the web, 11 are video, and the longest has run 24 days.
How fast is Soda TV growing?
Estimated downloads went from 298 to 18K over 292 days, a 5854.0% change, peaking at 19K on Sep 5, 2026. Estimated revenue went from $24K to $400K, a 1577.8% change, after a $504K peak on Sep 2.
Who does Soda TV advertise to?
Meta Ad Library spend estimates show $685.02 lifetime spend reaching 43.7K people. Women receive 93.2% of spend, the 35 to 44 group 32.4%, and the United States takes 66.3%.
What do Soda TV reviews say about paying?
33 of the 200 latest reviews (16.5%) mention price, trial or subscription, and 20 are negative, mostly about paid content failing to load. The sample averages 3.9 stars with 117 five-star ratings.
Who makes Soda TV?
Content Republic Limited develops Soda TV - Short Dramas & Reels. The app launched on Jan 13, 2025, is 21 months old, holds a 4.4 rating across 1.4K reviews and was last updated on May 2, 2026.
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Go-to-market, Airbridge Core
Works on go-to-market for Airbridge Core, the self-serve attribution plan for subscription apps. Writes these teardowns from public App Store data, the Meta Ad Library and AppKittie estimates.
About Airbridge
Airbridge is a mobile measurement partner for Meta, Google, TikTok and Apple Ads, with native RevenueCat, Superwall and Adapty integrations. Subscription teams like NOICE cut measurement setup time by 75% after switching.