Fonts Art Revenue & Ads
A custom keyboard with over 500 fonts, themes, symbols and GIFs for messages and social posts.
Hyunjong Choi
Published Oct 19, 2026Updated Oct 19, 202611 min readPricing play
Est. monthly revenue
$302K
↑ 0.2% vs prev. period
Downloads / month
202K
↑ 0.2% vs prev. period
Rating
4.6
470.1K ratings · #44 in Austria
Meta ads running
39
436 found · median 18
Fonts Art revenue and downloads trend
Est. monthly revenue
$302K ↑ 0.6% in 90 days
Dec 24, 2025: $295KOct 18, 2026
Monthly downloads
202K ↑ 0.6% in 90 days
Dec 24, 2025: 197KOct 18, 2026
Daily estimates from AppKittie, 298 days ending Oct 18, 2026. Revenue changed +2% and downloads +2% over the period. Meta ads live went from 5 to 103 between Aug 25, 2026 and Oct 17, 2026.
Fonts Art Meta ads: 39 active, longest running 49 days
Top 13 by days live out of 436 found (13 video and 0 image creatives). Tap any one to open the original in the Meta Ad Library.
#149 days liveApp StoreAd copyNo copy, visual onlyWhy it worksThe copy is an unrendered a blank brand-name placeholder placeholder; the video carries the ad, 49 days live to the App Store.
#249 days liveApp StoreAd copyNo copy, visual onlyWhy it worksSecond video with the same blank template tag as its caption, 49 days live, store-linked.
#349 days liveApp StoreAd copyNo copy, visual onlyWhy it worksThird copy of the placeholder-captioned video, 49 days live; the batch shipped without a text pass.
10 more Meta ads are locked
Unlock freeAds from the Meta Ad Library via AppKittie, snapshot Oct 16, 2026. Store data from the App Store.
Five Weekly Prices, Four Annuals, and Ads With No Copy
Fonts Art is a custom keyboard app from AIBY Incorporated that applies over 500 fonts, keyboard themes, symbols and GIFs to messages and social posts, plus a font maker for handwriting. As of Oct 2026 it makes an estimated $302K a month from 202K downloads, 1.7x the Utilities median revenue on 6.7x the median downloads. 9 distinct prices run with no monthly plan, five weekly from $2.99 to $7.99 and four annual from $14.99 to $34.99, a 2.3x spread.
Key takeaways
- 10 in-app purchases at 9 prices: weekly at $2.99, $4.99, $5.99, $6.99 and $7.99, annual at $14.99, $19.99, $21.99 and $34.99, a 2.3x spread. There is no monthly plan.
- 39 active Meta ads, 2.2x the Utilities median of 18, from 436 found, plus 20 Apple Search Ads creatives. All 13 top ads are video and link to the App Store; the longest has run 49 days.
- 3 distinct copy lines across the 13 top ads: 7 carry an unrendered template placeholder, 3 carry only the App Store URL, and 3 say Choose your own backgrounds, key styles, tap sounds, and colors.
- Over 298 days estimated downloads went from 197K to 202K and revenue from $295K to $302K, both +2.5%. Active Meta ads rose from 5 to 103 over 37 days, with a 158 peak on Sep 17, 2026.
- 44 of 200 reviews (22.0%) mention price, trial or subscription and 26 of those are negative, often that a one-week free offer turned into a charge. The sample averages 3.58 stars against a 4.6 store rating.
Full teardown
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Where Fonts Art spends on Meta
Audience and spend estimates built on Meta Ad Library data (reported for ads shown in the EU, with other countries modeled), lifetime of the ads found. The biggest audience is 35-44, taking 30.5% of spend.
Est. spend
$727.25
Reach
50.7K
Avg. CPM
$14.34
Ads delivered
469
Spend by age
Spend by gender
Top countries by reach
| Country | Reach | Spend | Share |
|---|---|---|---|
| United States est. | 22.7K | $482.86 | 66.4% |
| United Kingdom | 7.3K | $96.16 | 13.2% |
| Germany | 2.4K | $25.41 | 3.49% |
| France | 1.7K | $16.75 | 2.30% |
| Italy | 1.4K | $10.10 | 1.39% |
Rows marked est. are modeled by AppKittie from Ad Library coverage, not reported by Meta.
What Fonts Art does differently
Weeks and years, nothing in between
9 prices
five weekly and four annual, no monthly
Ads that shipped without copy
7 of 13
top ads show an unfilled template tag as copy
A big base that barely moves
470.1K
ratings at a 4.6 average after 85 months
The measurement gap
9
price points behind 13 ads with almost no copy
1. Weeks and years, nothing in between
Fonts Art lists 10 in-app purchases at 9 distinct prices on the US App Store and skips the monthly plan entirely. Weekly comes at $2.99, $4.99, $5.99, $6.99 and $7.99 under names like Cool Fonts & Color Keyboards (Weekly), and annual at $14.99, $19.99, $21.99 and $34.99, a 2.3x spread. The gap is deliberate: a $2.99 week feels trivial next to the Utilities median annual of $57.50, and a $14.99 year looks like a bargain next to five weeks. Revenue per download is $1.50 on 202K installs a month, 6.7x the category median of 30K, so the model is volume with small tickets. Fonts Art offers a cheap week or a cheap year and skips the monthly.
2. Ads that shipped without copy
Fonts Art has 39 active Meta ads, 2.2x the Utilities median of 18, from 436 found, and the 13 longest runners say almost nothing. Seven carry the literal text a blank brand-name placeholder, a template variable that never rendered, 3 carry only an App Store URL, and 3 use the one real line, Choose your own backgrounds, key styles, tap sounds, and colors. All 13 are video, all link to the App Store, the longest has run 49 days and the median 44. Active ads jumped from 5 to 103 over 37 days with a 158 peak on Sep 17, 2026, so this is a fresh, fast-built batch. For a smaller app, two lessons: the clip can carry a keyboard ad on its own, and a quick check of rendered copy before launch costs nothing.
3. A big base that barely moves
Fonts Art is 85 months old and holds a 4.6 rating across 470.1K ratings, with ranks of #44 in Austria, #81 in France, #84 in Belgium and #90 in Ireland. The business is steady: over 298 days estimated downloads moved from 197K to 202K and revenue from $295K to $302K a month, both +2.5%, with both at their peak on Oct 18, 2026. Meta Ad Library spend estimates show only $727.25 of lifetime spend, 66.4% in the United States and 79.5% aimed at women, mostly 35 to 44. Growth is store search and the keyboard's own virality. Recent reviews are cooler than the lifetime score, 3.58 across 200, with 26 negative pay mentions about a week-free offer that charged. The rating gap is likely to widen as the paywall tightens.
4. The measurement gap
Fonts Art takes 202K installs a month from a 470.1K-rating store presence and 39 Meta ads whose top copy is a blank template tag, then offers nine prices from a $2.99 week to a $34.99 year. The question is which store rank, video or cohort price produces the typist who renews a weekly plan or takes the year, rather than the one who styles a bio and uninstalls.
How much does Fonts Art cost?
10 in-app purchases, 9 distinct prices, annual plans from $14.99 to $34.99. Prices as listed on the US App Store, Oct 16, 2026.
| Weekly | $2.99 · $4.99 · $5.99 · $6.99 · $7.99 |
|---|---|
| Annual | $14.99 · $19.99 · $21.99 · $34.99 |
Fonts Art vs the Utilities median
| Fonts Art | Median | |
|---|---|---|
| Est. monthly revenue | $302K | $176K |
| Downloads / month | 202K | 30K |
| Meta ads running | 39 | 18 |
| Rating | 4.6 | 4.6 |
| Lowest annual price | $14.99 | $57.50 |
Median of 38 Utilities apps with active Meta ads in our set. See the Utilities hub ›
What Fonts Art users say about paying
Of 200 reviews from Jun to Oct 2026, 44 (22.0%) mention price, trial or subscription and 26 of those are negative, mostly that a one-week free offer became a charge. The sample averages 3.58 stars against the 4.6 store rating.
Latest 200 US reviews, Jun 16, 2026 to Oct 16, 2026
Mention price, trial or subscription
22%44 of 200 reviews, 26 of them 1 or 2 stars
I only gave it 5 stars so that it would show up! I would honesty give it 1 star! It says no subscription needed, and you can have it one week for free, but then…
At first i was like omg yes this would be so fun to use not knowing that its complete lies if you wanna make your own sticker you have to watch an ad every time…
How to measure a playbook like Fonts Art's
Fonts Art sells nine prices from a $2.99 week to a $34.99 year behind 39 Meta ads and 20 search creatives that all land on one App Store page, so measurement has to tie a cohort price to the keyboard user who renews.
- 01
Connect RevenueCat to see revenue by channel
Every purchase and renewal joins the install it came from, so each channel shows real revenue, not only installs.
- 02
Compare markets, not only campaigns
With several price points, the same campaign earns different revenue per country. Break revenue down by country and channel together.
- 03
An annual buyer and a monthly buyer look the same at install. Retention by channel shows which source keeps paying.
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How we built this teardown
- Revenue and downloads are third-party estimates from AppKittie, snapshot Oct 16, 2026. Store intelligence estimates for a single app can be off by 30% or more. Treat them as a range, not a figure from the developer. Daily revenue and download series cover 298 days ending Oct 18, 2026.
- Ads come from the public Meta Ad Library. "Days live" counts days since an ad first appeared. Spend and audience breakdowns start from Meta's EU transparency figures; country splits outside the EU are AppKittie models.
- Prices, ratings and ranks come from the App Store (US storefront) on the same date. Prices differ by country and by paywall offer. Review stats use the latest 200 US reviews from Apple's public review feed.
- Category medians are computed across 38 Utilities apps with active Meta ads in our set of 860 subscription apps.
- Written by Hyunjong Choi. Ads, prices and estimates are refreshed every 30 to 90 days. Updated Oct 19, 2026.
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| 1 |  CleanupDEEP FLOW SOFTWARE SERVICES - FZCO | $11M | 3,800 |
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| 4 |  GetcontactGETVERIFY LDA | $1M | 204 |
| 5 |  Screen MirroringOzuna Limited | $711K | 0 |
| 15 | Fonts ArtAIBY Incorporated | $302K | 39 |
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How much does Fonts Art make?
An estimated $302K a month as of Oct 2026, 1.7x the Utilities median of $176K and up 0.2% versus the previous period. These are AppKittie estimates, not figures reported by AIBY Incorporated.
How much does Fonts Art cost?
Fonts Art is a subscription with 10 in-app purchases at 9 distinct prices on the US App Store: weekly at $2.99, $4.99, $5.99, $6.99 or $7.99, and annual at $14.99, $19.99, $21.99 or $34.99. There is no monthly plan.
How many ads does Fonts Art run?
39 active Meta ads as of Oct 2026, 2.2x the Utilities median of 18, out of 436 found, plus 20 Apple Search Ads creatives. All 13 top ads are video, link to the App Store, and the longest has run 49 days.
How fast is Fonts Art growing?
Barely. Over 298 days estimated downloads went from 197K to 202K and estimated revenue from $295K to $302K a month, both +2.5%. Active Meta ads rose from 5 to 103 in 37 days.
Where is Fonts Art most popular?
Its best Utilities ranks are #44 in Austria, #81 in France, #84 in Belgium and #90 in Ireland. Estimated Meta spend went 66.4% to the United States and 13.2% to the United Kingdom.
Who makes Fonts Art?
AIBY Incorporated develops Fonts Art. The app launched on Sep 20, 2019, is 85 months old, and was last updated on Oct 2, 2026.
What do Fonts Art reviews say about price?
In 200 recent reviews, 44 (22.0%) mention price or subscription and 26 are negative, mostly that the app advertised no subscription needed or a free week and then charged. The sample averages 3.58 stars.
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Go-to-market, Airbridge Core
Works on go-to-market for Airbridge Core, the self-serve attribution plan for subscription apps. Writes these teardowns from public App Store data, the Meta Ad Library and AppKittie estimates.
About Airbridge
Airbridge is a mobile measurement partner for Meta, Google, TikTok and Apple Ads, with native RevenueCat, Superwall and Adapty integrations. Subscription teams like NOICE cut measurement setup time by 75% after switching.