Tiimo Revenue & Ads
A visual daily planner for people with ADHD or autism, with an AI co-planner, color-coded schedules and a focus timer.
Hyunjong Choi
Published Oct 19, 2026Updated Oct 19, 202611 min readPricing play
Est. monthly revenue
$204K
↓ 3.8% vs prev. period
Downloads / month
204K
↑ 175.3% vs prev. period
Rating
4.6
20.9K ratings · #66 in Austria
Meta ads running
33
285 found · median 5
Tiimo revenue and downloads trend
Est. monthly revenue
$204K ↑ 3.8% in 90 days
Dec 23, 2025: $130KOct 18, 2026
Monthly downloads
204K ↑ 196.5% in 90 days
Dec 23, 2025: 45KOct 18, 2026
Daily estimates from AppKittie, 250 days ending Oct 18, 2026. Revenue changed +58% and downloads +350% over the period. Meta ads live went from 0 to 35 between Aug 24, 2026 and Oct 18, 2026.
Tiimo Meta ads: 33 active, longest running 134 days
Top 9 by days live out of 285 found (5 video and 0 image creatives). Tap any one to open the original in the Meta Ad Library.
#1134 days liveApp StoreAd copy“Struggling with executive function? Tiimo simplifies time management and increases focus.”Why it worksStruggling with executive function, Tiimo simplifies time management and increases focus; video, 134 days, App Store link.Text ad#2116 days liveApp StoreAd copy“Are you tired of planning your day and still not getting anything done? It is frustrating to know what matters and still feel stuck when it is time to act. Tiimo helps bridge that gap so your plans become progress”Why it worksTired of planning your day and still not getting anything done, plans become progress; 116 days, App Store.Text ad#397 days liveApp StoreAd copy“Struggling to stay organized and feeling overwhelmed? We get it. Take charge of your day with Tiimo, the app by neurodivergent for neurodivergent.”Why it worksStruggling to stay organized, the app by neurodivergent for neurodivergent; 97 days, App Store link.
6 more Meta ads are locked
Unlock freeAds from the Meta Ad Library via AppKittie, snapshot Oct 16, 2026. Store data from the App Store.
Whole-Dollar Prices and a Download Surge Worth a Dollar Each
Tiimo: To-Do List Planner is a visual planning app from tiimo ApS built for people with executive function challenges such as ADHD or autism, with an AI co-planner that breaks tasks down and a color-coded schedule. As of Oct 2026 it makes an estimated $204K a month on 204K downloads, 3.3x the Productivity median of $62K but just $1.0 of revenue per download. Whole-dollar amounts fill the price list: $7, $12 and $14 a month and $36 to $54 a year, beside a single $11.99.
Key takeaways
- 33 active Meta ads, 6.6x the Productivity median of 5, out of 285 found, plus 160 Apple Search Ads creatives. 5 of the 9 top creatives are video, all 9 link to the App Store and the oldest has run 134 days.
- 5 distinct copy lines in the top 9, and one, Struggling with executive function? Tiimo simplifies time management and increases focus., runs on 5 of them. Another calls it the app by neurodivergent for neurodivergent.
- 8 prices across 10 in-app purchases: Tiimo Pro at $7, $11.99, $12 or $14 a month and $36, $42, $48 or $54 a year, a 1.5x annual spread. The cheapest year is 43% of 12 months at the cheapest monthly rate.
- Over 250 days downloads rose 350.5% from 45K to 204K, 240.3% of it in the latest 30 days, while estimated revenue rose 57.7% from $130K to $204K and was up 2.1% in the latest 30 days.
- Meta Ad Library spend estimates put lifetime spend at $21K, reaching 1.1M people. 63.1% targets women and 41.1% the 25 to 34 group; 81.6% goes to the United States and 13.7% to the United Kingdom.
Full teardown
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Where Tiimo spends on Meta
Audience and spend estimates built on Meta Ad Library data (reported for ads shown in the EU, with other countries modeled), lifetime of the ads found. The biggest audience is 25-34, taking 41.1% of spend.
Est. spend
$21K
Reach
1.1M
Avg. CPM
$18.82
Ads delivered
287
Spend by age
Spend by gender
Top countries by reach
| Country | Reach | Spend | Share |
|---|---|---|---|
| United States est. | 788.7K | $16,760 | 81.6% |
| United Kingdom | 212.8K | $2,820 | 13.7% |
| Germany | 89.9K | $965.35 | 4.70% |
Rows marked est. are modeled by AppKittie from Ad Library coverage, not reported by Meta.
What Tiimo does differently
Round numbers on the paywall
43%
cheapest annual versus 12 months at monthly rate
Installs up 350.5%, revenue up 57.7%
$1.0
estimated revenue per download after the surge
One question, asked five times
5 of 9
top ads open with Struggling with executive function?
The measurement gap
$1.0
per download, after a 350.5% install surge
1. Round numbers on the paywall
Tiimo prices like a service, not an app. Of 8 distinct prices across 10 in-app purchases, 7 are whole dollars: $7, $12 and $14 a month, $36, $42, $48 and $54 a year, with a lone $11.99 the only conventional app price. All of them are Tiimo Pro, monthly or annual, so the spread is testing, not tiers; the 1.5x gap between the $36 and $54 year suggests regional or cohort variants. The cheapest year is 43% of 12 months at $7, a moderate push toward annual. Revenue per download is $1.0 on 204K installs. Reviews note a 30% off annual offer that matched the full store price. For Tiimo, the whole-dollar paywall may read as a trust signal to its community.
2. Installs up 350.5%, revenue up 57.7%
The trend window runs 250 days, Dec 23, 2025 to Oct 18, 2026. Downloads went from 45K to 204K, 350.5%, and 240.3% of that arrived in the latest 30 days, peaking on the final day. Estimated revenue went from $130K to $204K, 57.7%, and was up only 2.1% in the latest 30 days after a $213K peak on Sep 17, 2026. Versus the previous period downloads are up 175.3% while revenue is -3.8%. The gap is the story: a wave of installs that has not yet paid, which drove revenue per download to $1.0. Paid media did not buy the wave, since active Meta ads moved from 0 to 35 in 37 days of tracking, so the likely source is organic attention around ADHD planning. For Tiimo, the viral month is a conversion test, not a win, until revenue follows.
3. One question, asked five times
Tiimo's paid library is modest and precise: 33 active Meta ads, 6.6x a low Productivity median of 5, out of 285 found, plus 160 Apple Search Ads creatives. The top 9 creatives carry 5 lines, and one does most of the work: Struggling with executive function? Tiimo simplifies time management and increases focus., on 5 of them, the oldest live 134 days. The others widen the net to brains that think differently, plus one French translation. 5 of the 9 are video and all link to the App Store. Spend is small, $21K lifetime, 63.1% toward women and 81.6% in the United States. The copy names the condition rather than the feature, which is why it lands. That directness is how Tiimo speaks to its community.
4. The measurement gap
Tiimo's downloads rose 350.5% in 250 days while revenue rose 57.7%, which left an estimated $1.0 of revenue per download and 204K installs a month that mostly have not paid. With 33 Meta ads, 160 search creatives and 8 whole-dollar prices, the question is which source brought the wave and which of those users convert to a $36 to $54 year, rather than how many arrived.
How much does Tiimo cost?
10 in-app purchases, 8 distinct prices, annual plans from $36 to $54. Prices as listed on the US App Store, Oct 16, 2026.
| Monthly | $7 · $11.99 · $12 · $14 |
|---|---|
| Annual | $36 · $42 · $48 · $54 |
Tiimo vs the Productivity median
| Tiimo | Median | |
|---|---|---|
| Est. monthly revenue | $204K | $62K |
| Downloads / month | 204K | 30K |
| Meta ads running | 33 | 5 |
| Rating | 4.6 | 4.7 |
| Lowest annual price | $36 | $49.99 |
Median of 53 Productivity apps with active Meta ads in our set. See the Productivity hub ›
What Tiimo users say about paying
Of the latest 200 reviews, 41 (20.5%) mention price, trial or subscription and 25 of those are negative, including a looping Get Pro button on the free tier and a 30% off offer that matched the list price. The sample averages 3.55 with 95 five-star.
Latest 200 US reviews, May 10, 2026 to Oct 15, 2026
Mention price, trial or subscription
20%41 of 200 reviews, 25 of them 1 or 2 stars
Finally there’s app for organizing all y to do and sync well w my Google Calendar, I also love the AI task organizer, however when I try to use the desktop vers…
Attempting to use the unpaid version of the app subjects the user to an animated “Get Pro” button on a 3 second animation loop. It sits at the top of the Todo a…
How to measure a playbook like Tiimo's
With 33 active Meta ads, 160 Apple Search Ads creatives, 81.6% of spend in the United States and a $7 to $54 price ladder, Tiimo's 350.5% install surge is only worth what its paying share turns out to be.
- 01
Connect RevenueCat to see revenue by channel
Every purchase and renewal joins the install it came from, so each channel shows real revenue, not only installs.
- 02
Compare markets, not only campaigns
With several price points, the same campaign earns different revenue per country. Break revenue down by country and channel together.
- 03
An annual buyer and a monthly buyer look the same at install. Retention by channel shows which source keeps paying.
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How we built this teardown
- Revenue and downloads are third-party estimates from AppKittie, snapshot Oct 16, 2026. Store intelligence estimates for a single app can be off by 30% or more. Treat them as a range, not a figure from the developer. Daily revenue and download series cover 250 days ending Oct 18, 2026.
- Ads come from the public Meta Ad Library. "Days live" counts days since an ad first appeared. Spend and audience breakdowns start from Meta's EU transparency figures; country splits outside the EU are AppKittie models.
- Prices, ratings and ranks come from the App Store (US storefront) on the same date. Prices differ by country and by paywall offer. Review stats use the latest 200 US reviews from Apple's public review feed.
- Category medians are computed across 53 Productivity apps with active Meta ads in our set of 860 subscription apps.
- Written by Hyunjong Choi. Ads, prices and estimates are refreshed every 30 to 90 days. Updated Oct 19, 2026.
Top Productivity apps by estimated revenue
All 25 ›| # | App | Est. revenue / mo | Ads live |
|---|---|---|---|
| 1 |  CamScannerINTSIG Information Co., Ltd | $8M | 0 |
| 2 |  NotabilityGinger Labs, Inc. | $6M | 0 |
| 3 |  ChatOn AIAIBY Incorporated | $2M | 2 |
| 4 |  GrammarlySuperhuman Platform Inc | $2M | 338 |
| 5 |  CamScanner- scanner, PDF makerINTSIG PTE | $2M | 0 |
| 23 | Tiimotiimo ApS | $204K | 33 |
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NoteshelfFrequently asked questions about Tiimo
How much does Tiimo make?
An estimated $204K a month as of Oct 2026, 3.3x the Productivity median of $62K, with revenue -3.8% versus the previous period. These are AppKittie estimates, not figures reported by tiimo ApS.
How much does Tiimo cost?
Tiimo Pro is a subscription with 10 in-app purchases at 8 prices on the US App Store: $7, $11.99, $12 or $14 a month and $36, $42, $48 or $54 a year.
How many ads does Tiimo run?
33 active Meta ads as of Oct 2026, out of 285 found, 6.6x the Productivity median of 5, plus 160 Apple Search Ads creatives. 5 of the 9 top ads are video and the longest has run 134 days.
How fast is Tiimo growing?
Downloads are up 175.3% versus the previous period while revenue is -3.8%. Over the 250-day trend window downloads rose 350.5% from 45K to 204K and estimated revenue rose 57.7% from $130K to $204K.
Where is Tiimo most popular?
Its highest Productivity category ranks are #66 in Austria, #91 in New Zealand and #97 in Australia. Estimated Meta spend goes 81.6% to the United States and 13.7% to the United Kingdom.
Who does Tiimo advertise to?
Meta Ad Library spend estimates show a 63.1% female, 35.9% male split, with 25 to 34 the largest age group at 41.1%, then 35 to 44 at 29.0%. Lifetime spend is $21K reaching 1.1M people.
Who makes Tiimo?
tiimo ApS develops the app. It launched on the App Store on Oct 28, 2019, is 84 months old and was last updated on Oct 13, 2026, with a 4.6 rating from 20.9K reviews.
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Go-to-market, Airbridge Core
Works on go-to-market for Airbridge Core, the self-serve attribution plan for subscription apps. Writes these teardowns from public App Store data, the Meta Ad Library and AppKittie estimates.
About Airbridge
Airbridge is a mobile measurement partner for Meta, Google, TikTok and Apple Ads, with native RevenueCat, Superwall and Adapty integrations. Subscription teams like NOICE cut measurement setup time by 75% after switching.