SnapEdit Revenue & Ads
An AI photo editor for one tap object removal, automatic enhancement and background replacement.
Hyunjong Choi
Published Oct 19, 2026Updated Oct 19, 202610 min readPricing play
Est. monthly revenue
$100K
↑ 120.0% vs prev. period
Downloads / month
100K
↑ 120.0% vs prev. period
Rating
4.9
29.3K ratings · Photo & Video
Meta ads running
36
55 found · median 21
SnapEdit revenue and downloads trend
Est. monthly revenue
$100K ↑ 124.9% in 90 days
Dec 24, 2025: $44KMar 13, 2026
Monthly downloads
200K ↑ 124.9% in 90 days
Dec 24, 2025: 89KMar 13, 2026
Daily estimates from AppKittie, 80 days ending Mar 13, 2026. Revenue changed +125% and downloads +125% over the period. Meta ads live went from 38 to 36 between Aug 24, 2026 and Oct 18, 2026.
SnapEdit Meta ads: 36 active, longest running 258 days
Top 12 by days live out of 55 found (3 video and 9 image creatives). Tap any one to open the original in the Meta Ad Library.
#1258 days liveWeb linkAd copy“snapedit.onelink.me”Why it worksImage with only the SnapEdit tracking link as copy, 258 days live, linked to the web.
#2229 days liveWeb linkAd copy“होली की फोटो पोस्ट करने का तरीका #snapedit #snapeditapp #edit #Appstore #holi”Why it worksHindi video on how to post your Holi photos with SnapEdit hashtags, 229 days, web.
#3229 days liveWeb linkAd copy“होली की फोटो पोस्ट करने का तरीका #snapedit #snapeditapp #edit #Appstore #holi”Why it worksSecond Hindi Holi photo video with the same hashtags, 229 days live, sent to the web.
9 more Meta ads are locked
Unlock freeAds from the Meta Ad Library via AppKittie, snapshot Oct 16, 2026. Store data from the App Store.
Cheap Plans, Thousands of Search Ads, a Holi Hook
SnapEdit: Photo Editor AI is an AI editing app from SilverAI Joint Stock Company for removing objects and replacing backgrounds. As of Oct 2026 it makes an estimated $100K a month from 100K downloads, up 120.0% on the previous period. Plans run from $4.99 a week to $24.99 a year, well below the category's annual median, and 4524 Apple Search Ads creatives.
Key takeaways
- 10 in-app purchases at 4 prices: $4.99 or $5.99 a week, $4.99 or $6.99 a month, and $24.99 a year.
- 4524 Apple Search Ads creatives on record, against 36 active Meta ads and 55 found in total.
- All 12 top Meta ads link to the web. Several are Holi posts in Hindi and English, and 5 use hashtags.
- Revenue and downloads rose 120.0% on the previous period. Estimated revenue per download is $1.0.
- SnapEdit holds a 4.9 rating from 29.3K reviews after 55 months live.
Full teardown
Unlock 9 more Meta ads
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Where SnapEdit spends on Meta
Audience and spend estimates built on Meta Ad Library data (reported for ads shown in the EU, with other countries modeled), lifetime of the ads found. The biggest audience is 25-34, taking 32.4% of spend.
Est. spend
$7.25
Reach
478
Avg. CPM
$15.17
Ads delivered
55
Spend by age
Spend by gender
Top countries by reach
| Country | Reach | Spend | Share |
|---|---|---|---|
| United States est. | 236 | $5.01 | 69.1% |
| Spain | 66 | $0.50 | 6.90% |
| Italy | 54 | $0.38 | 5.24% |
| Germany | 48 | $0.52 | 7.17% |
| France | 40 | $0.39 | 5.38% |
Rows marked est. are modeled by AppKittie from Ad Library coverage, not reported by Meta.
What SnapEdit does differently
Low prices, short ladder
$24.99
a year, the only annual price
Search ads by the thousand
4524
Apple Search Ads creatives on record
A festival as the creative brief
5
top ads carry hashtags
The measurement gap
12 of 12
top Meta ads link to the web
1. Low prices, short ladder
SnapEdit asks little. Four prices cover 10 in-app purchases: $4.99 or $5.99 a week, $4.99 or $6.99 a month, and $24.99 a year, far below the Photo & Video annual median of $47.99. The cheapest year costs 42% of twelve monthly payments. A weekly and a monthly plan at the same $4.99 suggests the weekly option is a test or a legacy SKU. Reviews show the free tier matters too: users praise getting a few free saves without watching ads. Revenue per download is an estimated $1.0, with 0.5x the category median revenue on 1.7x the median downloads. SnapEdit's low price suits a global, price sensitive market where volume carries revenue.
2. Search ads by the thousand
4524 Apple Search Ads creatives is the core of SnapEdit's paid acquisition. A photo editor is something people search for at the moment of need: remove person from photo, erase object, change background. Covering each phrase with its own creative variant captures that intent across many languages. Meta is a sideline with 36 active ads, almost unchanged across tracking, and the top 12 have run a median of 228.5 days. Downloads rose 120.0% on the previous period to 100K a month. SnapEdit covers the task phrases users type in search, and feed ads come second.
3. A festival as the creative brief
Holi shows up in several top Meta ads. A Hindi video explains how to post your Holi photos, and an English image wishes a bright and beautiful Holi and reminds people to edit festive moments with SnapEdit, both tagged with snapedit and holi hashtags. 5 of the 12 top ads carry hashtags, and 7 more carry only the tracking link. All 12 link to the web and most are image. A festival full of colorful crowd photos is a natural use case for object removal. SnapEdit picks local holidays when people take many photos and runs a tutorial style ad for each one.
4. The measurement gap
SnapEdit leans on 4524 Apple Search Ads creatives and a small festival themed Meta account, and sells a $24.99 year. The question is which search phrases and which festival ads bring users who pay for a week or a year, rather than users who take the free saves and leave.
How much does SnapEdit cost?
10 in-app purchases, 4 distinct prices. Prices as listed on the US App Store, Oct 16, 2026.
| Weekly | $4.99 · $5.99 |
|---|---|
| Monthly | $4.99 · $6.99 |
| Annual | $24.99 |
SnapEdit vs the Photo & Video median
| SnapEdit | Median | |
|---|---|---|
| Est. monthly revenue | $100K | $200K |
| Downloads / month | 100K | 60K |
| Meta ads running | 36 | 21 |
| Rating | 4.9 | 4.7 |
| Lowest annual price | $24.99 | $47.99 |
Median of 69 Photo & Video apps with active Meta ads in our set. See the Photo & Video hub ›
What SnapEdit users say about paying
Of 171 reviews on record, averaging 3.9, 23 (13.5%) mention price, trial or subscription and 16 are negative; others praise the free saves and the object removal quality.
Latest 171 US reviews, Apr 15, 2022 to Sep 25, 2026
Mention price, trial or subscription
14%23 of 171 reviews, 16 of them 1 or 2 stars
This app is amazing, especially the object removal feature. It’s super easy to use and it’s makes the object disappear as if there’s nothing there. I use this f…
I’m really surprised that I didn’t have to pay and I got three free saves which makes it even better. Most of the time for saving I have to watch an ad and ther…
How to measure a playbook like SnapEdit's
SnapEdit runs 4524 Apple Search Ads creatives and a small Meta account built around Holi, and sells a $24.99 year. Measuring it means linking each search phrase to paying users.
- 01
Connect RevenueCat to see revenue by channel
Every purchase and renewal joins the install it came from, so each channel shows real revenue, not only installs.
- 02
Compare markets, not only campaigns
With several price points, the same campaign earns different revenue per country. Break revenue down by country and channel together.
- 03
An annual buyer and a monthly buyer look the same at install. Retention by channel shows which source keeps paying.
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How we built this teardown
- Revenue and downloads are third-party estimates from AppKittie, snapshot Oct 16, 2026. Store intelligence estimates for a single app can be off by 30% or more. Treat them as a range, not a figure from the developer. Daily revenue and download series cover 80 days ending Mar 13, 2026.
- Ads come from the public Meta Ad Library. "Days live" counts days since an ad first appeared. Spend and audience breakdowns start from Meta's EU transparency figures; country splits outside the EU are AppKittie models.
- Prices, ratings and ranks come from the App Store (US storefront) on the same date. Prices differ by country and by paywall offer. Review stats use the latest 171 US reviews from Apple's public review feed.
- Category medians are computed across 69 Photo & Video apps with active Meta ads in our set of 860 subscription apps.
- Written by Hyunjong Choi. Ads, prices and estimates are refreshed every 30 to 90 days. Updated Oct 19, 2026.
Top Photo & Video apps by estimated revenue
All 25 ›| # | App | Est. revenue / mo | Ads live |
|---|---|---|---|
| 1 |  SCRLAppostrophe AB | $4M | 1,900 |
| 2 |  AirbrushPIXOCIAL TECHNOLOGY (SINGAPORE) PTE. LTD. | $4M | 180 |
| 3 |  ReminiBending Spoons Apps ApS | $3M | 92 |
| 4 |  WinkMeitu Technology Co., Ltd. | $2M | 517 |
| 5 |  PhotoroomPhotoroom | $2M | 1,600 |
| 51 | SnapEditSilverAI Joint Stock Company | $100K | 36 |
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Hype AIFrequently asked questions about SnapEdit
How much does SnapEdit make?
An estimated $100K a month as of Oct 2026, 0.5x the Photo & Video median of $200K, up 120.0% on the previous period. These are AppKittie estimates, not figures reported by SilverAI Joint Stock Company.
How much does SnapEdit cost?
SnapEdit lists 10 in-app purchases at 4 prices on the US App Store: $4.99 or $5.99 a week, $4.99 or $6.99 a month, and $24.99 a year.
How many ads does SnapEdit run?
36 active Meta ads as of Oct 2026, out of 55 found, plus 4524 Apple Search Ads creatives.
How fast is SnapEdit growing?
Revenue and downloads rose 120.0% on the previous period. In an 80 day trend window downloads grew 124.9% to 200K.
What do SnapEdit ads show?
Several top ads are Holi posts in Hindi and English about editing festival photos. Others carry only a tracking link.
Who makes SnapEdit?
SilverAI Joint Stock Company makes SnapEdit. It launched on Mar 22, 2022, is 55 months old and holds a 4.9 rating from 29.3K reviews.
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Hyunjong Choi LinkedIn
Go-to-market, Airbridge Core
Works on go-to-market for Airbridge Core, the self-serve attribution plan for subscription apps. Writes these teardowns from public App Store data, the Meta Ad Library and AppKittie estimates.
About Airbridge
Airbridge is a mobile measurement partner for Meta, Google, TikTok and Apple Ads, with native RevenueCat, Superwall and Adapty integrations. Subscription teams like NOICE cut measurement setup time by 75% after switching.