Sintra: AI Employees app icon

Sintra Revenue & Ads

A team of AI assistants for small business owners covering support, SEO, email, sales, social media and admin tasks.

Est. monthly revenue

$100K

↑ 11.1% vs prev. period

Downloads / month

12K

↓ 14.9% vs prev. period

Rating

4.6

2.5K ratings · Productivity

Meta ads running

105

901 found · median 5

Sintra revenue and downloads trend

Est. monthly revenue

$100K ↑ 8.2% in 90 days

Dec 19, 2025: $37KOct 17, 2026

Monthly downloads

13K ↑ 22.3% in 90 days

Dec 19, 2025: 4.2KOct 17, 2026

Daily estimates from AppKittie, 281 days ending Oct 17, 2026. Revenue changed +170% and downloads +205% over the period. Meta ads live went from 0 to 104 between Aug 24, 2026 and Oct 18, 2026.

Sintra Meta ads: 105 active, longest running 107 days

Top 13 by days live out of 901 found (6 video and 7 image creatives). Tap any one to open the original in the Meta Ad Library.

Ads from the Meta Ad Library via AppKittie, snapshot Oct 16, 2026. Store data from the App Store.

AI Employees Priced Like Staff, Sold Like Hires

Sintra: AI Employees is a set of AI business assistants from PlayOS, Inc. for support, marketing, sales and admin work. As of Oct 2026 it makes an estimated $100K a month from 12K downloads, 1.6x the Productivity median, at $8.33 per download. In-app purchases run from $48.49 to $359.99, named by credit tiers like 300, 500 and 900, sold by ads that frame the app as your next employees.

Key takeaways

  • 10 in-app purchases at 8 prices: monthly items from $48.49 to $224.99, a $186.99 item and annual options at $186.99 or $359.99.
  • 105 active Meta ads, 21.0x the Productivity median of 5, out of 901 found, after a peak of 186 on Sep 5, 2026.
  • 10 of the 13 top ads say your next employees, on AI, and none link to a store. URLs in the copy point to niche pages.
  • Meta Ad Library spend estimates put lifetime spend at $59K reaching 4.9M people, 65.2% aimed at men and 63.0% in the United States.
  • Of the latest 200 reviews, averaging 3.33, 51 (25.5%) mention price, trial or subscription and 35 of those are negative.

Full teardown

Unlock 10 more Meta ads

Where Sintra spends on Meta

Audience and spend estimates built on Meta Ad Library data (reported for ads shown in the EU, with other countries modeled), lifetime of the ads found. The biggest audience is 35-44, taking 23.2% of spend.

Est. spend

$59K

Reach

4.9M

Avg. CPM

$11.94

Ads delivered

918

Spend by age

  • 35-4423% · $13,556
  • 45-5420% · $11,998
  • 65+18% · $10,757
  • 25-3418% · $10,689
  • 55-6415% · $9,004
  • 18-244% · $2,518

Spend by gender

  • Male65% · $38,129
  • Female33% · $19,267
  • Unknown2% · $1,127

Top countries by reach

CountryReachSpendShare
United States est.1.7M$36,87863.0%
Italy315.1K$2,2443.83%
Romania295.9K$1,1511.97%
United Kingdom287.0K$3,8036.50%
Poland260.9K$1,3382.29%

Rows marked est. are modeled by AppKittie from Ad Library coverage, not reported by Meta.

What Sintra does differently

Pricing set against payroll

$359.99

top annual price among 8 prices

One line, many landing pages

10 of 13

top ads say your next employees, on AI

Reviews test the promise

25.5%

of recent reviews mention price or trial

The measurement gap

13 of 13

top ads with no store link

1. Pricing set against payroll

Sintra prices against a salary, not against other apps. The 10 in-app purchases resolve to 8 prices: monthly items at $48.49, $71, $75, $124.99, $143.99 and $224.99, a $186.99 item, and annual options at $186.99 or $359.99, a 1.9x spread. Product names carry tiers, Sintra X Monthly 300, 500 and 900, and a yearly plan with a 7-day trial. The cheapest annual costs 32% of twelve monthly payments. Against a Productivity annual median of $49.99, this is a different market. Revenue per download is an estimated $8.33 on just 12K downloads. Sintra compares its price to a hire the owner would otherwise make and tiers by usage.

2. One line, many landing pages

Your next employees, on AI. That five word line runs on 10 of the 13 top ads, 7 image and 6 video overall, and not one links to a store. Instead each copy carries a URL, sintra.ai/x for most, sintra.ai/consultant and sintra.ai/restaurant-owners for others, so the ad stays generic while the landing page speaks to a niche. One longer story ad says the owner almost shut down the business, then hired 12 AI employees for less than an accountant. The account holds 105 active ads, 21.0x the category median. Sintra runs one short ad line and a dedicated landing page per profession.

3. Reviews test the promise

The promise of AI employees raises expectations that reviews then measure. Of the latest 200, averaging 3.33, 51 mention price, trial or subscription and 35 of those are negative. Quotes come from agency founders and store owners who signed up for automated cold email or cart abandonment flows and say they spent more time correcting the output than they saved. 97 reviews are five star, so the product works for some, but the one star count of 60 is large for a tool at these prices. Sintra's split favors the specific task the product does well, since a broad promise invites a broad set of failures.

4. The measurement gap

Sintra sends its ads to niche web pages for consultants and restaurant owners, not to a store, then sells plans from $48.49 a month to $359.99 a year. The question is which niche page brings owners who keep a high tier for a year, and which ones churn after the first month of corrections.

How much does Sintra cost?

10 in-app purchases, 8 distinct prices, annual plans from $186.99 to $359.99. Prices as listed on the US App Store, Oct 16, 2026.

Weekly$186.99
Monthly$48.49 · $71 · $75 · $124.99 · $143.99 · $224.99
Annual$186.99 · $359.99

Sintra vs the Productivity median

SintraMedian
Est. monthly revenue$100K$62K
Downloads / month12K30K
Meta ads running1055
Rating4.64.7
Lowest annual price$186.99$49.99

Median of 53 Productivity apps with active Meta ads in our set. See the Productivity hub ›

What Sintra users say about paying

Of the latest 200 reviews, averaging 3.33, 51 (25.5%) mention price, trial or subscription and 35 are negative, mostly business owners saying the AI output needed too much correction.

Latest 200 US reviews, Apr 5, 2025 to Oct 16, 2026

  • 5 star97
  • 4 star12
  • 3 star11
  • 2 star20
  • 1 star60

Mention price, trial or subscription

26%51 of 200 reviews, 35 of them 1 or 2 stars

As a founder running a fast-paced creative agency, I needed a tool that could handle real outreach. I was sold on Sintra’s promise of automated cold emails, sma…

1 stars · Jun 12, 2025

I initially signed up for Sintra AI thinking it was a powerful, all-in-one solution. At first, it felt like a novel idea, but that quickly wore off. The biggest…

1 stars · May 1, 2026

How to measure a playbook like Sintra's

Sintra runs 105 active Meta ads on one line, each pointing to a niche web page, and sells plans up to $359.99. Measuring it means tying each landing page to buyers who keep paying.

  1. 01

    Connect Meta and see cost next to results

    Spend, installs and in-app events land in one report by campaign, so channels get compared on the same numbers.

  2. 02

    Send trial and purchase events back to Meta

    Core sends mobile postbacks to Meta and three other channels, so the algorithm can optimize for payers instead of cheap installs. Growth adds more channels.

  3. 03

    Connect RevenueCat for revenue by campaign

    Subscription revenue joins the install data, so each campaign shows return on ad spend, not only cost per install.

Measure this on your own app with Airbridge Core

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How we built this teardown

  • Revenue and downloads are third-party estimates from AppKittie, snapshot Oct 16, 2026. Store intelligence estimates for a single app can be off by 30% or more. Treat them as a range, not a figure from the developer. Daily revenue and download series cover 281 days ending Oct 17, 2026.
  • Ads come from the public Meta Ad Library. "Days live" counts days since an ad first appeared. Spend and audience breakdowns start from Meta's EU transparency figures; country splits outside the EU are AppKittie models.
  • Prices, ratings and ranks come from the App Store (US storefront) on the same date. Prices differ by country and by paywall offer. Review stats use the latest 200 US reviews from Apple's public review feed.
  • Category medians are computed across 53 Productivity apps with active Meta ads in our set of 860 subscription apps.
  • Written by Hyunjong Choi. Ads, prices and estimates are refreshed every 30 to 90 days. Updated Oct 19, 2026.

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32SintraPlayOS, Inc.$100K105

Frequently asked questions about Sintra

How much does Sintra make?

An estimated $100K a month as of Oct 2026, 1.6x the Productivity median of $62K, up 11.1% on the previous period. These are AppKittie estimates, not figures reported by PlayOS, Inc.

How much does Sintra cost?

Sintra lists 10 in-app purchases at 8 prices on the US App Store, from $48.49 to $224.99 on monthly items and $186.99 or $359.99 for a year.

How many ads does Sintra run?

105 active Meta ads as of Oct 2026, out of 901 found, 21.0x the Productivity median. Active ads peaked at 186 on Sep 5, 2026.

What do Sintra ads say?

Most say your next employees, on AI, and point to niche web pages such as one for restaurant owners. None of the top ads link to a store.

How fast is Sintra growing?

Revenue rose 11.1% on the previous period. Over a 281 day trend window it grew 170.0% from $37K to $100K.

Who makes Sintra?

PlayOS, Inc. makes Sintra. It launched on Oct 31, 2024, is 24 months old and holds a 4.6 rating from 2.5K reviews.

Try Airbridge Core free (no sales call)

The install is visible, the subscriber is not. Airbridge Core closes that gap: connect Meta, TikTok, Google and Apple Ads, add one tracking link per creator, plug in RevenueCat, Superwall or Adapty, and each campaign shows revenue instead of installs. The Core plan is $40 a month after 30 free days. Start your free trial.

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Hyunjong Choi

Hyunjong Choi LinkedIn

Go-to-market, Airbridge Core

Works on go-to-market for Airbridge Core, the self-serve attribution plan for subscription apps. Writes these teardowns from public App Store data, the Meta Ad Library and AppKittie estimates.

About Airbridge

Airbridge is a mobile measurement partner for Meta, Google, TikTok and Apple Ads, with native RevenueCat, Superwall and Adapty integrations. Subscription teams like NOICE cut measurement setup time by 75% after switching.