Cosmo AI：Hairstyle・Photo・Video Revenue & Ads
An AI photo and video app for trying on hairstyles, retouching faces and following viral AI photo trends.
Hyunjong Choi
Published Oct 19, 2026Updated Oct 19, 202610 min readPricing play
Est. monthly revenue
$205K
↓ 32.1% vs prev. period
Downloads / month
5K
↓ 83.0% vs prev. period
Rating
4.3
17.1K ratings · Photo & Video
Meta ads running
19
323 found · median 21
Cosmo AI：Hairstyle・Photo・Video revenue and downloads trend
Est. monthly revenue
$200K ↓ 33.1% in 90 days
Jan 6, 2026: $243KOct 18, 2026
Monthly downloads
10K ↓ 66.5% in 90 days
Jan 6, 2026: 24KOct 18, 2026
Daily estimates from AppKittie, 260 days ending Oct 18, 2026. Revenue changed -18% and downloads -59% over the period. Meta ads live went from 1 to 18 between Aug 25, 2026 and Oct 17, 2026.
Cosmo AI：Hairstyle・Photo・Video Meta ads: 19 active, longest running 21 days
Top 13 by days live out of 323 found (13 video and 0 image creatives). Tap any one to open the original in the Meta Ad Library.
#121 days liveWeb linkAd copy“Try viral AI trends!”Why it worksTry viral AI trends, a short trend hook on video to the web; 21 days live.
#221 days liveWeb linkAd copy“Try viral AI trends!”Why it worksSame viral AI trends line on a second video, also to the web; 21 days live.
#321 days liveWeb linkAd copy“Try viral AI trends!”Why it worksThird video variant of the trends hook sent to the web; 21 days live.
10 more Meta ads are locked
Unlock freeAds from the Meta Ad Library via AppKittie, snapshot Oct 16, 2026. Store data from the App Store.
Four Weekly Prices And An Annual At A Fraction
Cosmo AI is a hairstyle, photo and video editing app from SPARK DYNAMICS YAZILIM HIZMETLERI LIMITED SIRKETI. As of Oct 2026 it makes an estimated $205K a month on an estimated 5K downloads. Four weekly prices from $9.99 to $19.99 next to a $39.99 annual that costs 11% of 12 monthly payments, which pushes value per download to an estimated $41.0.
Key takeaways
- Cosmo AI earns an estimated $41.0 per download: revenue is 1.0x the Photo & Video median of $200K on downloads 0.1x the median of 60K.
- Weekly plans come in 4 prices, $9.99, $12.99, $15.99 and $19.99, beside $29.99 monthly and $39.99 annual. The annual costs 11% of 12 monthly payments.
- All 13 top Meta ads are video and all link to the web, not the App Store, using 2 lines: Try viral AI trends on 9 and a bad haircut hook on 4.
- Beyond Meta, the app has 192 Apple Search Ads creatives. Live Meta ads peaked at 177 on Oct 4 and stood at 18 on the last reading.
- Of 200 recent reviews, 31 (15.5%) mention price or subscription and 27 are negative, many about a move to credits after paying.
Full teardown
Unlock 10 more Meta ads
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Where Cosmo AI：Hairstyle・Photo・Video spends on Meta
Audience and spend estimates built on Meta Ad Library data (reported for ads shown in the EU, with other countries modeled), lifetime of the ads found. The biggest audience is 25-34, taking 49.6% of spend.
Est. spend
$383.91
Reach
29.7K
Avg. CPM
$12.91
Ads delivered
333
Spend by age
Spend by gender
Top countries by reach
| Country | Reach | Spend | Share |
|---|---|---|---|
| United States est. | 12.1K | $256.62 | 66.8% |
| United Kingdom | 3.6K | $47.32 | 12.3% |
| Romania | 2.8K | $10.72 | 2.79% |
| Spain | 2.0K | $14.99 | 3.90% |
| Hungary | 1.8K | $8.19 | 2.13% |
Rows marked est. are modeled by AppKittie from Ad Library coverage, not reported by Meta.
What Cosmo AI：Hairstyle・Photo・Video does differently
Weekly tests, cheap annual
11%
annual price as share of 12 monthly
Every ad points to the web
13 of 13
top Meta ads link to the web
Credits strain old subscribers
27
negative pay mentions in 200 reviews
The measurement gap
$41.0
estimated revenue per download on 5K installs
1. Weekly tests, cheap annual
Four weekly prices sit on the US App Store at once: $9.99, $12.99, $15.99 and $19.99, all named Access All Features. Above them are $29.99 monthly and a $39.99 annual, which costs 11% of 12 monthly payments. Several weekly prices for the same access usually mean paywall tests by region or offer. The annual is priced to look absurdly cheap next to the monthly, so the monthly works as an anchor rather than a product. This ladder produces an estimated $41.0 per download on 5K installs. An annual that cheap needs strong renewal, and Cosmo's reviews show trust slipping.
2. Every ad points to the web
None of the 13 top Meta ads link to the App Store. All 13 are video and all go to the web, likely a web paywall or landing page before the install. The copy is short: Try viral AI trends on 9 ads, and Bad haircut? Never again. Find your perfect style in seconds with AI on 4. The ads are young, 21 days at most and 18 at the median, and live ad count jumped from 1 to a peak of 177 on Oct 4. Paired with 192 Apple Search Ads creatives, the plan looks like search for intent and web funnels for trend traffic. A smaller app with a web checkout can test the same route to keep more of each sale.
3. Credits strain old subscribers
Long-time payers are unhappy. Of the latest 200 reviews, 31 (15.5%) mention price, trial or subscription, and 27 of those are negative. Reviewers say they paid in advance and the app then switched to credits, and one says each edit costs 300 credits whether you keep it or not. The sample averages 3.51 stars with 63 one-star ratings. The money shows the same stress: estimated revenue fell from $243K to $200K over 260 days after a $302K peak on Sep 15. Switching paid users from flat access to credits can lift short-term revenue but burns annual buyers. Grandfathering existing subscribers would have protected Cosmo from those complaints.
4. The measurement gap
Cosmo AI sends all 13 top Meta ads to the web and also runs 192 Apple Search Ads creatives, while selling 4 weekly prices and a $39.99 annual. The question is which path, a web funnel from a trend ad or an App Store search, brings the buyer who renews the annual rather than the one who leaves after the switch to credits.
How much does Cosmo AI：Hairstyle・Photo・Video cost?
10 in-app purchases, 6 distinct prices. Prices as listed on the US App Store, Oct 16, 2026.
| Weekly | $9.99 · $12.99 · $15.99 · $19.99 |
|---|---|
| Monthly | $29.99 |
| Annual | $39.99 |
Cosmo AI：Hairstyle・Photo・Video vs the Photo & Video median
| Cosmo AI：Hairstyle・Photo・Video | Median | |
|---|---|---|
| Est. monthly revenue | $205K | $200K |
| Downloads / month | 5K | 60K |
| Meta ads running | 19 | 21 |
| Rating | 4.3 | 4.7 |
| Lowest annual price | $39.99 | $47.99 |
Median of 69 Photo & Video apps with active Meta ads in our set. See the Photo & Video hub ›
What Cosmo AI：Hairstyle・Photo・Video users say about paying
Of the 200 latest reviews, 31 (15.5%) mention price, trial or subscription, and 27 of those are negative, mainly about paying for access and then being moved to a credit system.
Latest 200 US reviews, Jun 29, 2026 to Oct 16, 2026
Mention price, trial or subscription
16%31 of 200 reviews, 27 of them 1 or 2 stars
What happened to this app? I paid for Cosmo in advance, and after taking my money, the company changed the service to a credit-based system. Now I’m being told …
Buyer beware if you’re considering the annual subscription. I’ve been a paying subscriber for well over a year and renewed my annual subscription in June 2026 b…
How to measure a playbook like Cosmo AI：Hairstyle・Photo・Video's
Cosmo AI sends all 13 top ads to the web and sells 4 weekly prices, so the useful number is which ad and which price bring a subscriber who stays.
- 01
Connect RevenueCat to see revenue by channel
Every purchase and renewal joins the install it came from, so each channel shows real revenue, not only installs.
- 02
Compare markets, not only campaigns
With several price points, the same campaign earns different revenue per country. Break revenue down by country and channel together.
- 03
An annual buyer and a monthly buyer look the same at install. Retention by channel shows which source keeps paying.
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How we built this teardown
- Revenue and downloads are third-party estimates from AppKittie, snapshot Oct 16, 2026. Store intelligence estimates for a single app can be off by 30% or more. Treat them as a range, not a figure from the developer. Daily revenue and download series cover 260 days ending Oct 18, 2026.
- Ads come from the public Meta Ad Library. "Days live" counts days since an ad first appeared. Spend and audience breakdowns start from Meta's EU transparency figures; country splits outside the EU are AppKittie models.
- Prices, ratings and ranks come from the App Store (US storefront) on the same date. Prices differ by country and by paywall offer. Review stats use the latest 200 US reviews from Apple's public review feed.
- Category medians are computed across 69 Photo & Video apps with active Meta ads in our set of 860 subscription apps.
- Written by Hyunjong Choi. Ads, prices and estimates are refreshed every 30 to 90 days. Updated Oct 19, 2026.
Top Photo & Video apps by estimated revenue
All 25 ›| # | App | Est. revenue / mo | Ads live |
|---|---|---|---|
| 1 |  SCRLAppostrophe AB | $4M | 1,900 |
| 2 |  AirbrushPIXOCIAL TECHNOLOGY (SINGAPORE) PTE. LTD. | $4M | 180 |
| 3 |  ReminiBending Spoons Apps ApS | $3M | 92 |
| 4 |  WinkMeitu Technology Co., Ltd. | $2M | 517 |
| 5 |  PhotoroomPhotoroom | $2M | 1,600 |
| 35 | Cosmo AI：Hairstyle・Photo・VideoSPARK DYNAMICS YAZILIM HIZMETLERI LIMITED SIRKETI | $205K | 19 |
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MojoFrequently asked questions about Cosmo AI：Hairstyle・Photo・Video
How much does Cosmo AI make?
Cosmo AI makes an estimated $205K a month as of Oct 2026, 1.0x the Photo & Video median of $200K, or an estimated $41.0 per download. These are AppKittie estimates, not developer figures.
How much does Cosmo AI cost?
Weekly plans cost $9.99, $12.99, $15.99 or $19.99 on the US App Store, with $29.99 monthly and $39.99 annual plans. The annual costs 11% of 12 monthly payments.
How many ads does Cosmo AI run?
Cosmo AI has 19 active Meta ads out of 323 found, plus 192 Apple Search Ads creatives. All 13 top Meta ads are video linking to the web.
How fast is Cosmo AI growing?
It is shrinking on the estimate. Over 260 days estimated revenue went from $243K to $200K, after a $302K peak on Sep 15.
Who does Cosmo AI advertise to?
Meta Ad Library spend estimates show $383.91 lifetime Meta spend reaching 29.7K people, with 49.6% of spend on ages 25 to 34 and 66.8% in the United States.
Why do Cosmo AI users complain?
Of 200 recent reviews, 27 complain about paying, mostly about a move from paid access to credits, such as 300 credits per edit.
Who makes Cosmo AI?
SPARK DYNAMICS YAZILIM HIZMETLERI LIMITED SIRKETI makes Cosmo AI. It launched on Jan 7, 2023, is 45 months old and was last updated on Oct 14, 2026.
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Go-to-market, Airbridge Core
Works on go-to-market for Airbridge Core, the self-serve attribution plan for subscription apps. Writes these teardowns from public App Store data, the Meta Ad Library and AppKittie estimates.
About Airbridge
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