PC & Console Gaming Measurement for Steam, PlayStation, and Xbox
Cross-platform measurement for Steam, PlayStation, Xbox, Epic, custom launchers, HTML5 games, and mobile — unified in one dashboard. Track PC and console just like mobile.
Unified Cross-Platform Measurement
From ad click to in-game purchase across every platform — one dashboard, one truth.
Mobile + Web + PC + Console + CTV in One Dashboard
See the full player journey in one view: TikTok ad → landing page → Steam install → in-game purchase. Including CTV campaigns. One platform for every touchpoint — no multiple tools or contracts needed.
Full-Funnel Attribution from Ad Click to PC Install
Track the entire path: mobile ad click, landing page visit, PC client install, first in-game purchase. Web SDK captures landing page clicks and S2S API reports installs and in-game events.
Playable Ads & HTML5 Game Tracking
Running playable ads or HTML5 demos? Web SDK tracks engagement, session duration, and conversion to full install. The playable becomes a measurable touchpoint in the attribution chain.
Custom Launcher Support
Have your own launcher? Integrate custom referrers to achieve deterministic attribution matching. Know exactly which ad and campaign drove each install.
Funnel, retention, and predictive analytics
Explore funnel and revenue reports refreshed hourly, minute-level retention views, and cohort date ranges up to 175 days. pLTV provides statistical revenue estimates for eligible app-install cohorts, with calculation periods from 1 to 180 days.
Audience Manager
Build user segments from attribution data and push them to ad channels for retargeting. Daily auto-updates keep segments current. Included at no extra cost.
Cloud Storage Integrations
Export event data to Amazon S3, Google Cloud Storage, or Azure Blob Storage for downstream analysis. Configuration depends on the selected storage service; additional storage integrations incur extra charges.
Growth Plan capabilities
Growth Plan includes analytics, CAPI, Audience Manager, fraud detection, raw data export, and deep linking. Usage and integration limits follow your contract; additional cloud storage integrations incur extra charges.
Built for PC/Console Gaming
How Cross-Platform Attribution Works
Ad campaigns on Meta, TikTok, and X drive players to a landing page. Web SDK captures the click. S2S API reports the Steam/console install and in-game events. Airbridge unifies everything in one dashboard.
Every Platform, Covered
Steam, Epic Games Store, PlayStation, Xbox, Nintendo Switch, Google Play Games on PC, custom launchers, HTML5 web games, CTV, and mobile — all in one measurement platform.
From Measurement to Optimization
Connect eligible in-game events to supported ad platforms through CAPI to help their algorithms optimize toward game activity. Event mapping and platform requirements determine which events can be sent.
Web SDK + S2S API Architecture
For web surfaces (landing pages, playable ads, HTML5 games), install Web SDK. For non-SDK platforms (Steam, PlayStation, Xbox, custom launchers), send events through server-to-server API. Both converge into unified attribution.
PC & Console Gaming Metrics
PC/Console Titles in Production
CAPI Channels
Queries at TB Scale
Raw data export lookback
What Our Customers Say
“Airbridge completely changed how we approach PC·console game marketing. Their precise data not only helped us invest more smartly but also proved that mobile ads, like those on TikTok, can drive significant PC and console user acquisition.”
Frequently asked questions
See your cross-platform player journey
Book a demo to see how Airbridge unifies measurement across Steam, PlayStation, Xbox, and mobile — from ad click to in-game purchase.