Inside Airbridge
Airbridge Awarded High Performer in G2’s Winter 2023 Reports
December 22, 2022
Dana Kang

We are excited to announce that Airbridge earned its spot as a High Performer in the G2 Winter 2023 Grid® Reports!

G2 is a trusted software marketplace where millions of people read and write reviews about their experiences with over 145,000 software products. Having approved and published nearly 2 million reviews, G2 helps people around the world make smarter purchasing decisions.

The High Performer badge in the Marketing Analytics category is awarded to products exceeding customer expectations. The winners are determined based on product reviews by G2 users as well as data aggregated from online sources and social media.

“Potential buyers know they can trust these insights when researching and selecting software because they’re rooted in vetted, verified, and authentic reviews,” said Sara Rossio, Chief Product Officer at G2.

Recent five-star G2 reviews for Airbridge

We would like to express our gratitude to amazing Airbridge users who took time to let G2 know what they think.

For instance, Sean L. said he was very satisfied overall because Airbridge “takes user's feedback seriously” and uses it to “update the product whenever possible”.

We also couldn’t have done it without Kevin C., who called Airbridge a “must-have app marketing solutions for app services” for its intuitive UI/UX and real-time data sharing features.

Of course, we can’t forget Carl Z. who described Airbridge as “the most helpful and valuable tool” for his small business. He added that “one significant upside of using Airbridge is its knowledgeable and responsive support team” who always “respond promptly and with helpful solutions”.

How Airbridge brings satisfaction to app marketers

Receiving a G2 badge proves all the work the Airbridge team has done to create a powerful, user-friendly, and unified measurement solution. But we’re only getting started. You’ll see more improvements and new features from Airbridge in the coming year.

One of the main objectives of Airbridge as a mobile measurement partner (MMP) is to help marketers around the world discover their true sources of growth. With an average star rating of 4.7 out of 5.0 on G2, this badge speaks for the numerous users who use Airbridge every day to boost their mobile app installs and user engagement.

With unparalleled insights incorporating last-touch attribution (LTA), multi-touch attribution (MTA), incrementality measurement, and marketing mix modeling (MMM), Airbridge enables marketers to thrive at different stages of their marketing cycle even in a privacy-first environment.

Not only does Airbridge employ diverse measurement approaches, it also provides a comprehensive view of marketing performance across web and app, Android and iOS, and SKAdNetwork and non-SKAdNetwork, all in a single unified dashboard. Other tools such as deep linking, marketing analytics, audience manager, and fraud protection also contribute to mobile growth.

Ready to see why G2 reviewers love Airbridge?

Visit our website or schedule a meeting with our mobile app marketing experts today. You can also check out our blog for more relevant ad-tech trends and insights.

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Dana Kang
Product Marketing Manager
Dana is Airbridge’s Product Marketing Manager. Responsible for Airbridge’s blog, social media, and newsletter, she is passionate about building brand visibility through data-driven content.
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