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user-acquisition

Explore our articles about user-acquisition.

CategoryAll PostsTrend & InsightInside AirbridgeProduct Updates
IndustryAd Tech & MarketingE-CommerceFinance & FintechFitness AppsGamingLifestyleSaaS & B2BSubscription Apps
ABR vibe

ABR vibe

Explore how Vibe.co and Airbridge use AI-powered CTV advertising to boost user acquisition in 2025. Learn proven strategies to lower CAC, improve ROAS, and scale mobile app growth through smarter, data-driven campaigns.

Sep 4, 2025|8 min read
ABR Motiv

ABR Motiv

Discover how Motiv Intelligence helps mobile marketers turn Connected TV into a true performance channel. Learn AI-driven strategies for smarter user acquisition, cross-device measurement, and higher ROAS in 2025.

Sep 4, 2025|6 min read
Vietnam Game Connect 2025: Retention First for Long-Term Value in Casual Mobile Games

Vietnam Game Connect 2025: Retention First for Long-Term Value in Casual Mobile Games

Vietnam Game Connect 2025 spotlighted how game studios are shifting from chasing installs to prioritizing creative-driven UA, AI-powered engagement, community building, and retention-focused monetization strategies for sustainable long-term growth.

Aug 13, 2025|7 min read
Airbridge x Xiaomi Integration

Airbridge x Xiaomi Integration

Airbridge’s new integration with Mi Ads enables precise measurement of in-feed ad campaigns, giving app marketers unified attribution, granular insights, and scalable reach across Xiaomi’s OEM inventory.

Aug 11, 2025|3 min read

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Global Game Growth 2025: UA, Monetization, and Measurement Strategies That Scale

Global Game Growth 2025: UA, Monetization, and Measurement Strategies That Scale

No single tactic will take your game global. Scaling means making smart moves across UA, measurement, monetization, and payments—and making them work together. Let's see what experts say in these four key pillars of mobile game growth.

Jul 2, 2025|8 min read
Airbridge X Liquid Steam Marketing

Airbridge X Liquid Steam Marketing

Learn how to launch your mid-sized game on Steam in 2025. From wishlists to full-funnel media, Liquid Advertising and Airbridge share proven tactics to help you stand out. 💥🕹️

Jul 2, 2025|16 min read
Power CTV Ads with Airbridge & Vibe Integration

Power CTV Ads with Airbridge & Vibe Integration

Airbridge is now integrated with leading CTV ad platform, Vibe.co. This powerful partnership combines Airbridge's robust analytics with Vibe's extensive premium inventory across over 500 streaming TV apps and channels.

Feb 21, 2025|2 min read
How to Blow Up Hybrid & Hyper-Casual Games with UA, Monetization, and AI Creatives in 2025

How to Blow Up Hybrid & Hyper-Casual Games with UA, Monetization, and AI Creatives in 2025

Learn how to blow up your hybrid and hyper-casual games in 2025. Airbridge and Two and a Half Gamers cover UA channel diversification, hybrid monetization strategies (Ads + IAP), AI-powered ad creatives, and agile marketability techniques to help you succeed in 2025's cutthroat gaming market.

Feb 11, 2025|12 min read
Unlock new growth channels with Airbridge’s integration with Microsoft Advertising

Unlock new growth channels with Airbridge’s integration with Microsoft Advertising

Expand your reach with Airbridge’s Microsoft Advertising integration. Track app installs, measure ROAS across Bing & Yahoo, and optimize campaigns in real-time.

Feb 10, 2025|2 min read
What is Affiliate Marketing? Winning Strategies for 2025

What is Affiliate Marketing? Winning Strategies for 2025

Pay for results, not ads. Affiliates drive traffic through unique links and earn commissions on sales—maximizing ROI with zero wasted budget. Why is this the future of marketing, and how can you leverage it for success?

Feb 3, 2025|4 min read
Unlock iOS optimization with Apple Search Ads and SKAN

Unlock iOS optimization with Apple Search Ads and SKAN

Unlock iOS growth in the post-ATT era. Leverage Apple Search Ads and SKAN with Airbridge for unified data analysis and easier optimization.

Sep 23, 2024|5 min read
Boost your app growth with Airbridge and BIGO Ads integration

Boost your app growth with Airbridge and BIGO Ads integration

Airbridge is now officially integrated with BIGO Ads. Discover how the Airbridge-BIGO Ads integration can transform your mobile advertising efforts.

May 22, 2024|2 min read
Cracking the first 10,000 App Installs using TikTok

Cracking the first 10,000 App Installs using TikTok

In this post, get expert insights on campaign strategy from Hamza and campaign measurement & optimization tips from Airbridge, one of TikTok’s marketing partners.

Apr 24, 2024|7 min read
2023 Idle RPG Trends: A comprehensive analysis

2023 Idle RPG Trends: A comprehensive analysis

Explore the latest statistics on 2023 Idle RPG Trends and dive into where we believe in how to level up with the insights from the data and trends.

Nov 8, 2023|6 min read
Post-ATT iOS UA Strategies: SKAdNetwork and More

Post-ATT iOS UA Strategies: SKAdNetwork and More

Read about Marcus Burke’s session on navigating the mobile marketing world with ATT and SKAN integrations.

Aug 17, 2023|8 min read
Mobile paywall optimization: 5 actionable tips to increase subscription revenue

Mobile paywall optimization: 5 actionable tips to increase subscription revenue

Maximize your subscription app's potential with paywall optimization. Discover five actionable tips for boosting revenue and staying ahead of the competition.

Jun 13, 2023|7 min read
3 must-do’s to improve your mobile user acquisition

3 must-do’s to improve your mobile user acquisition

Optimizing your mobile user acquisition can be challenging, but there are three proven strategies that can always help you drive growth. Check them out in our latest blog post.

May 18, 2023|5 min read
Leveraging custom product pages (CPPs) for mobile growth in iOS

Leveraging custom product pages (CPPs) for mobile growth in iOS

Apple’s CPPs represent an immense opportunity in improving the relevance of the user journey. Find out how you can make the best use of it.

Feb 15, 2023|10 min read
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