Blog

Jetstream Sessions: Subscription App Growth Guide: From Concept to Early Success to Scale

Learn how to grow your subscription app from concept to scale. App Masters' Steve Young joins Airbridge's Roi Nam to share battle-tested strategies on ASO, ASA, paywalls, and the #1 growth hack for success.

ABR moloco

Learn how Moloco and Airbridge power CTV ad efficiency and mobile app growth in 2025 with AI-driven insights, smarter targeting, and proven performance strategies.

ABR vibe

Explore how Vibe.co and Airbridge use AI-powered CTV advertising to boost user acquisition in 2025. Learn proven strategies to lower CAC, improve ROAS, and scale mobile app growth through smarter, data-driven campaigns.

ABR Motiv

Discover how Motiv Intelligence helps mobile marketers turn Connected TV into a true performance channel. Learn AI-driven strategies for smarter user acquisition, cross-device measurement, and higher ROAS in 2025.

Vietnam Game Connect 2025: Retention First for Long-Term Value in Casual Mobile Games

Vietnam Game Connect 2025 spotlighted how game studios are shifting from chasing installs to prioritizing creative-driven UA, AI-powered engagement, community building, and retention-focused monetization strategies for sustainable long-term growth.

Airbridge X Liquid Steam Marketing

Learn how to launch your mid-sized game on Steam in 2025. From wishlists to full-funnel media, Liquid Advertising and Airbridge share proven tactics to help you stand out. 💥🕹️

aix interview part 2

Japan and Korea demand distinct strategies for app growth. In Part 2 of our series, we explore how to localize creatives, UA, onboarding, and paywalls—backed by insights from aix and real app success stories.

aix interview part1

Allen Park, Head of Marketing at AIX, joins Roi Nam of Airbridge to bust the biggest myths about app marketing in Japan and Korea. From user psychology to creative strategy, they explore why global teams need more than just translation to succeed—and how cultural nuance shapes growth.

How Playio Switched to Airbridge and Now Manages Global Marketing From a Single Platform

Airbridge Year in Review 2024

As the digital landscape continues to evolve at breakneck speed, 2024 was a year of unprecedented growth, strategic partnerships, and groundbreaking innovations for Airbridge.

Airbridge is now a badged Meta partner for Marketing Mix Modeling

Airbridge has been named a Meta Business Partner in Measurement for marketing mix modeling. With its third Meta measurement badge, Airbridge demonstrates its expertise and experience spanning marketing mix modeling (MMM), multi-touch attribution (MTA), and mobile measurement.

MGS 2023 Recap: Improving mobile engagement and retention

User engagement and retention are at the core of the mobile marketing sphere. Learn how to optimize your app’s user journey cycle sustainably with Andy Carvell from Phiture.

Post-ATT iOS UA Strategies: SKAdNetwork and More

Read about Marcus Burke’s session on navigating the mobile marketing world with ATT and SKAN integrations.

Airbridge achieves SOC 2 Type II certification

Airbridge is proud to announce that we have received the SOC 2 Type II report, demonstrating our commitment to security, availability, processing integrity, confidentiality, and privacy.

Optimize your customer marketing campaigns with Airbridge and CleverTap

Airbridge is excited to announce our official partnership with CleverTap, the leading global platform for customer engagement and retention!

Airbridge joins Google’s App Attribution Partner program

Airbridge is proud to announce that it has been officially recognized by Google as an App Attribution Partner!

Airbridge Awarded High Performer in G2’s Winter 2023 Reports

We are excited to announce that Airbridge earned its spot as a High Performer in the G2 Winter 2023 Grid® Reports!