Fraud Detection & Protection

Airbridge’s Fraud Detection & Protection Suite provides customizable detection parameters equipped with validation rules for genuine measurement.
Lag Time Report
Detect ad fraud through analyzing the distribution graph of Touchpoint To Install Time (TTIT) and/or Click To Install Time (CTIT).
Ad Fraud Protection and Validation Rules
Guard against fraudulent traffic and measure genuine conversions by customizing fraud validation rules such as conversion traffic, lag time, frequency capping, and IP blocklisting.
Conversion Traffic
Lag Time
Frequency Capping
Blocklisting IP
Levels of Prevention
Airbridge also acts as a single source of truth for reporting with media channels and agencies with customizable fraud prevention levels with 3 options available: ‘Mark as fraud’, ‘Disable Postback’, and ‘Disable Attribution’.
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